ReseñaThis book, by anthropologists, should be required reading by sociologists. Sociology, including cultural sociology, has become so confused about what culture is, how it works, and how it can be accessed methodologically. This book is a breath of fresh air, clarifying sensibly the conceptual and methodological issues involved in studying culture through talk. As a critical realist, I find this book comports very well with that philosophy of (social) science. Culture is not conceptualized on the surface, but is real with some depth. People's talking is one crucial way to access the cultural models that animate and govern their lives. Not all the chapters in this book are equally useful, at least to me. But the book as a whole offers an immensely important correction to many of the mistaken paths that so many sociologists have been led down by bad ideas about the methodological unreliability of discourse for telling us anything important about people's view of the reality and motivations for action. I recommend it most highly. Wish I had read this long ago, myself. That would have saved me much trouble and wasted time and arguments.